The Google Trusted Store badge will now be much more visible in search results within its Google Affiliate Network.
Since the 25th January 2013, Google has started placing the badge next to stores in the U.S that have Google Trusted Store status and that are Google Affiliate Network advertisers.
The badge is a very useful tool for merchants to become more and more trusted by it’s users as it is basically a verification stamp from Google that a store has excellent customer service, delivery times and gives a user general well-being about a certain company. In addition to this, users get up to $1000 of purchase protection from within the store.
Higher average order sizes and improved conversion rates are some of the benefits experienced by many merchants that own the Google Trusted Store badge and if you are an advertiser you really should consider applying for the badge.